It was quite daunting at first. Trying to encapsulate the whole film into 2 minutes or so, and doing it in the fast-paced flashy way that trailers do is, I want to say, arguably much harder than making the film itself. Well, the rough cut anyway.
I knew conceptually what I wanted to do. I wanted it to start out slow and peaceful, and evoke the memories most of us have of playing board games as kids. Serene and nostalgic. And then, I wanted to kick off rocking music, and WHOAH, look at board games today! Rawwwr!
So I spent a few days searching for just the right music to do that while I started throwing bits of this concept together. It was quite a struggle, until I hit on exactly the music I wanted. I knew basically right away this was the right track. And once I had that, the rest of the trailer really fell in line. The final result has the feel I wanted it to. I hope you like it!
Going Cardboard Teaser from Lorien Green on Vimeo.
(here's the YouTube link)